Facebook Audience Network
Advertising Platform · 2014
Facebook Audience Network
Facebook began accumulating more mobile ad inventory than places to show them. The Audience Network was Facebook's solution for offering more ad placements for advertisers while helping third-party apps monetize using targeted Facebook advertising.
Taking into account the existing Facebook ad guidelines, I was responsible for creating the Audience Network standard mobile ad formats as well as native ad design guidelines for third-party developers.
My Role
  • Visual Design
  • Design Guidelines
  • Production Support
Other Team Members
  • Vijaye Raji, Engineering Manager
  • Tanya Chen, Software Engineer
  • Song Qian, Software Engineer
  • Jenny Abrahamson, Software Engineer
Facebook Audience Network
Interstitial Ad Format, Landscape Mode
Facebook Audience Network
Portrait Ad Format Specifications
Facebook Audience Network
Landscape Ad Format Specifications